10 Best Valentine's Day Traditions to Celebrate the Season of Love
Here's how we've celebrated February 14 throughout history.
Every item on this page was chosen by an editor from The Pioneer Woman. We may earn commission on some of the items you choose to buy.
Valentine's Day is the perfect excuse to celebrate love, but there are some super fun (and sometimes quirky) traditions that can make the holiday even more exciting. Roses, chocolates, and romantic dinners are always a win, but there are so many other unique ways to celebrate the day. From mass weddings where thousands of couples tie the knot together to sweet little gestures like giving someone a single glove as a symbol of finding your perfect match, Valentine's Day has a rich history of surprising customs that go beyond the norm.
These traditions have evolved over time, but they all have one thing in common: They bring a little extra love and magic to the day. Whether you're into grand romantic getaways or at-home date nights, there are things to do on Valentine's Day out there that's bound to spark some inspiration. So, if you're ready to ditch the usual and try something a little different this year, why not take a peek at how people around the world celebrate love? Keep reading to discover some of the most heartwarming Valentine's Day traditions you just might want to add to your list!
Get ready for Valentine's Day:
Giving Flowers (Especially Roses)
The practice of gifting flowers—especially roses—on Valentine's Day started in the Victorian era, when flowers were used to communicate hidden meanings. Today, roses are still the top choice, symbolizing love and romance. Florists often offer special Valentine's Day arrangements, and people continue to buy flowers for partners, friends, and loved ones, with flower delivery services making it even easier to send blooms to anyone, anywhere.
Sending Valentine’s Cards
The tradition of sending Valentine’s cards dates back to the 15th century. Today, it’s one of the most enduring customs of the holiday. While we used to write hand-penned love letters, now we buy cards in stores or make our own, often with humor, heart, and a touch of glitter. Modern cards range from heartfelt to funny, and even digital versions have become popular, with people sending e-cards, memes, and texts to their loved ones.
Chocolate Gifting
Chocolate gifting became a Valentine’s Day staple thanks to Richard Cadbury’s invention of the heart-shaped chocolate box in the 1800s. Today, chocolates are one of the top gifts exchanged on Valentine’s Day, with everything from fancy truffles to giant chocolate bars making their way into hearts and hands.
Puzzle Purse
The Puzzle Purse was a romantic Valentine's Day tradition from the 18th century, where a love note was hidden inside a small, intricately folded paper purse. The recipient had to unfold it carefully, solving the "puzzle" to read the message. While not as popular today, the idea lives on in more modern twists, like jigsaw puzzles with hidden messages or puzzle boxes that reveal a special gift. It's a charming way to add an element of surprise to Valentine's Day gifting!
Romantic Dinners
Believe it or not, Valentine’s Day dinners have been celebrated since the Middle Ages, when feasts were held to mark the occasion. In modern times, the romantic dinner has become one of the most popular ways to celebrate. People flock to restaurants for candle-lit dinners or cook meals at home, creating special dishes for their loved ones.
Galentine's Day
Galentine's Day is a more recent tradition, created in 2010 by the show Parks and Recreation. It celebrates female friendship, and today it’s a popular tradition among women who gather together for brunch, dinner, or a fun night out. The holiday has become increasingly popular, with women celebrating the love they have for their best friends, sending each other cards, and gifting little presents like flowers or chocolates, all while enjoying each other's company.
Gifting a Single Glove
The glove tradition dates back to the 18th century when women would receive a single glove from their suitors on Valentine's Day. The gesture symbolized a "pairing," with the idea that the woman was waiting for her other half. Typically worn on the left hand, it signified openness to courtship or commitment. Though less common today, gifting gloves still carries that same sweet symbolism. And let's be honest, they're also a perfect gift for chilly weather!
Mass Weddings in the Philippines
In the Philippines, Valentine’s Day isn’t just about chocolates and roses—it’s about saying "I do," many times over! Every year, thousands of couples exchange vows in large, free ceremonies organized by local communities. It’s a heartwarming tradition that lets lovebirds—especially those on a budget—celebrate their big day with the whole country.
Asking Someone to Be Your Valentine
Asking someone to be your Valentine is one of the sweetest traditions around! Whether it's with a cute card, a surprise dinner, or a playful note, this gesture has evolved into a fun way to show affection and celebrate any special bond in your life.
Gingerbread Hearts in Germany
In Germany, Valentine's Day isn't complete without Lebkuchenherzen—gingerbread hearts decorated with colorful icing and love-filled messages like "Ich liebe dich" (I love you). These sweet treats are often given as gifts or sold at festive markets around Valentine's Day. Whether shared with a sweetheart or friends, they're a delicious piece of German Valentine's Day tradition!
Tierney McAfee is a freelance writer and Country Living and The Pioneer Woman contributor who covers entertainment, holiday & entertaining, food & drinks, design ideas, DIY, and more.
Chocolate Peanut Butter Pie
Marry Me Chicken
Strawberry Sweet Rolls
Garlic Butter Steak Bites
